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2010 Jaguar XJ officially unveiled

Last night, at the Saatchi Gallery in Chelsea, London, the 2010 Jaguar XJ was officially revealed, during an event hosted by Jay Leno. And oh boy, it looks amazing. Following the acclaimed XF, Jaguar’s new flagship’s design is a mixture of sporty and elegance, with a very aggressive front part and a very stylish rear part. Jaguar Cars Managing Director, Mike O’Driscoll, commented: “These are truly exciting times for us at Jaguar. The new XJ is truly beautiful, exhilarating to drive, and with its bold, enlightened approach to design, it meets the challenges of our fast-changing world. It re-imagines the ultimate sporting luxury car.”

Beside an innovative panoramic roof which enhances the feeling of light and space inside, the new XJ’s interior features a choice of colors, veneers and leathers which the British carmaker says it has never been seen before in a Jaguar. Customers will be able to choose between five trim levels, Luxury, Premium Luxury, Portfolio, Supercharged and top-of-the-line Supersport, which includes leather roof-lining, , semi-aniline leather seats and veneers with laser inlays. Interior highlights include 1200W Bowers&Wilkins audio system, 12.3 inch high-definition Virtual Instruments and Dual-View technology 8-inch touchscreen that can project DVD movies or TV programmes to the passenger while the driver views vehicle info or the satellite navigation.

Under the hood, the 2010 Jaguar XJ will come with the company’s ultra-efficient Gen III petrol and diesel engines, including the 3.0-litre V6 diesel, the 5.0-litre naturally aspirated V8, the 5.0-litre supercharged V8 and a 470 horsepower version of the latter one. According to Jaguar, the diesel-powered XJ returns combined economy figures of 40.1 mpg and CO2 emissions of 184g/km.

The all-new XJ is available to order now (dependent on market), with the first customers due to receive their cars in early 2010. Prices start at £52,500 for the standard wheelbase 3.0-litre V6 Diesel Luxury and go all the way up to £88,000 for the long wheelbase 5.0 s/c V8 Petrol Supersport.

So, what do you think, will the new XJ be able to compete its German rivals from BMW, Mercedes or Audi? It’s too early to say, but judding from what we have so far, it will probably be a tough competitor in the market.

Full Photo Gallery: The new 2010 Jaguar XJ

[Source: Jaguar]

3 Responses to 2010 Jaguar XJ officially unveiled

  1. Intensive Driving Courses says:

    The shape looks very similar to the Aston Martin and i cannot decide whether the radiator grill looks bad or good!

    I suppose i am being alttle picky because apart from that it looks stunning!

  2. robert says:

    I, for one, think the new grille is just what Jag needed. It looks superb.

  3. secretbreaker says:

    I wonder why this car don’t go for hybrid..

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