$50 million campaign for the 2008 Cadillac CTS
Cadillac announced that they will spend somewhere between $30 million and $50 million on the advertising campaign for the 2008 Cadillac CTS. In an interview for Automotive News, Jim Taylor, Cadillac’s general manager said:
“Weâ€™ll put the pedal to the metal over the next couple of months to make sure the CTS is noticed. We absolutely will not have an underfunded CTS launch.â€
So get ready for some serious Cadillac promotion in the future.
Post tags: Tags: advertising, Cadillac, campaign, cts