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New BMW 1 Series Commercials

We like the new commercials for the “sporty and fuel-efficient” 1 Series. The concept of the ads introduces two brothers with different habits and personalities which drive the same new BMW stunning model car.

[youtube]http://www.youtube.com/watch?v=NYfmqMemZTg&feature=player_embedded[/youtube]

Freddie and Adam’s story will eventualy turn into a short-film. With just a couple days past since the ad’s launch, the second commercial was reveiled and gave the story continuity. The brothers started testing the cars, with different points of view, of course. We’ll let you watch the clip and decide which of the brothers is your favorite.

[youtube]http://www.youtube.com/watch?v=OWmNu4495ZE&feature=related[/youtube]

Limited Edition Ferrari 599 SA Aperta (With Video)

Ferrari SA Aperta 599

The car in the following video is a limited edition Ferrari 599 SA Aperta roadster, one of the 80 units that the Italian automaker will roll out.

[youtube width="470" height="344"]http://www.youtube.com/watch?v=BVnpBlAaZwU[/youtube]

This is in fact the roadster version of the 599 model, and “SA” comes from Sergio and Andrea Pininfarina, the father & son team that once led the famous Italian coachbuilder. The Aperta (“open” in Italian) sports a manually removable soft-top roof.

Ferrari SA Aperta 599

It features a massive V12 6.0-liter engine that produces 661 hp (670 PS / 493 kW) and has a peak torque of 457 lb.-ft (620 Nm), the same power unit you will find in the 599 GTO.

Ferrari SA Aperta 599 Roadster

With a curb weight of 3759 lb (1,705 kg), the car can do the 0-60 mph sprint in only 3.6 seconds, on its way to a maximum speed of 202 mph (325 km/h).

Ferrari SA Aperta 599 Roadster

All of the 80 units have secured buyers already so you can forget about grabbing one of these beauties.

Source: Youtube via WCF

Scary V8 Supercar Crash At Barbagallo

Yesterday during the Australian V8 Supercar series at Barbagallo a pretty scare accident occurred, before even the first corner. Karl Reindler in his Holden Commodore stalled after the green flag was waved and he was rammed behind by driver Steve Owen. The latter already had reached to almost 95 mph when he hit Karl.

[youtube width="470" height="344"]http://www.youtube.com/watch?v=_PU3YFvgjPc[/youtube]

The impact was so powerful that Reindler’s car burst into flames, sending both vehicles into the infield. The good news is that Karl managed to escape with only a couple of minor burns on his face and hands. Owen wasn’t injured at all, but the officials of the race sent him to the medical center after the driver complained of soreness.

Source: YouTube via Autoblog

Only in China – Driving Two Bumper Cars In Hectic City Traffic

[youtube width="470" height="344"]http://www.youtube.com/watch?v=HNlKw42cyJ4[/youtube]

This is probably the first person in the world who had committed a DWD (Driving While Driving) felony. How is that possible you ask? Well, if you think that the bumper cars you see in this short video were somehow chained together, you’re wrong. The driver (aka “Mr Zhang”) straddled the two bumper cars with one foot on each acceleration pedal and one hand on each wheel. Talk about multi-tasking!

The police caught Mr Zhang, but he was only let off with a warning because there are no laws specifying that you are not able to drive two bumper cars simultaneously.

Source: Metro via DailyPicksandFlicks via AutoBlog

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Dodge Durango Is On Fire!

[youtube width="470" height="344"]http://www.youtube.com/watch?v=1lWwSLtJmCE[/youtube]

I always thought that parades were kind of lame, except maybe for military ones. However, the Washington D.C. Cherry Blossom Parade had plenty to offer as you can see from this video. This brand new 2011MY Dodge Durango Citadel was sitting right in the middle of the parade route when all of the sudden it started to burst into flames (literally) from its hood. An NBC affiliate said that the car started to spew black smoke while towing on the parade route.

Due to this incident, the parade was prolonged by approximately 15 minutes, but just like in Titanic, the band kept playing all the way throughout the tragedy – that’s what I call professionalism.

Source: Youtube | NBC Washington via AutoBlog

Sneak Peek – Porsche’s 2011 “Targa Tasmania”

For those of you who haven’t heard about the “Targa Tasmania”, it is an event organized by the German automaker Porsche since 1992 and just as title says, it takes place on the island of Tasmania. This year, the 5-day race started in the coastal city of George Town and ended in the capital city of Hobart. It had both classic and modern sports cars, changing weather conditions and most important, lots of talented drivers.

The Targa Tasmania has been the venue of some of the most amazing drivers, like Walter Rohrl for example, as well as equally great cars, like Eric Bana’s Beast. Porsche had a very wise idea when they’ve put together this clip on the last leg of the event. Enjoy the video.

[youtube width="470" height="344"]http://www.youtube.com/watch?v=ruzYV3PPxgw[/youtube]

Source: Porsche via AutoBlog

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Ferrari 458 Challenge, Stretching Its Legs At Monza

[youtube width="470" height="344"]http://www.youtube.com/watch?v=yGDtLZ5VSnw[/youtube]

We’ve first talked about the Ferrari 458 Challenge back in December when the Italian automaker launched it. After its official debut at the Bologna Motor Show, we now have this video with the supercar doing a fast lap on the legendary Monza circuit. Behind the wheel is Stefano Gai, who is the World Champion in the 2010 Trofeo Pirelli Italia.
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BMW Explains The Driver’s Seat

[youtube width="470" height="344"]http://www.youtube.com/watch?v=DmvoPh3EIsw[/youtube]

This video explains the extensive development necessary every time a new seat is created. For the German automaker, the seat is considered a part of the car’s suspension and is designed in order to bring the driver into a perfect position. Extensive testing is conducted, on various driving conditions, and the final decision is made after rigorous analysis on BMW’s test track.

PS: Pay close attention at 3:34

Source: BMW via Youtube

Audi Techday Lightweight 2011

[youtube width="470" height="344"]http://www.youtube.com/watch?v=UGbYnHqNl9k[/youtube]

In this video, Audi talks about the development of lightweight materials and their use in the automaker’s current and future lineup. The German manufacturer promises that each new model will be lighter than the one it replaces thanks to the use of the best steel and aluminum compositions, along with various components made out of carbon fiber.

From this video we can learn that the Audi-owned Lamborghini also benefits from the same lightweight profile, especially in the latest model, the Aventador, which features a carbon fiber monocoque construction, a premiere for Lamborghini.

Source: Audi via Youtube

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Chris Pfeiffer Explains How To Do A Stoppie

[youtube width="470" height="344"]http://www.youtube.com/watch?v=D5dyX6c6VeQ[/youtube]

After explaining how to do a wheelie, Chris Pfeiffer is back with the second episode of the series, and in this one we are able to learn more about how to do a stoppie.

As the video says, don’t try this at home, unless you want to.

More videos should follow in the weeks to come. Stay tuned for the rest of the series.

Source: BMW via Youtube

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BMW Reveals TwinPower Turbo Engines CGI Animation

[youtube width="470" height="344"]http://www.youtube.com/watch?v=aLKH1k12Ayk[/youtube]

At the beginning of this week the German automaker BMW has released a very cool CGI animation promo for its EfficientDynamics family of engines featuring TwinPower Turbo. This video kicks off with an android that builds an engine, demonstrating the company’s “Perfect Cylinder” combustion with the help of the turbo, Valvetronic and direct injection technology.
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Google’s Autonomy Driving Technology Explained

[youtube width="470" height="344"]http://www.youtube.com/watch?v=bp9KBrH8H04[/youtube]

At the beginning of this week, Sebastien Thurn has revealed some fascinating new footage of Google’s autonomous driving system. Speaking at TED Talks, he said that he lost his best friend in a car accident and he has dedicated his life to saving at least one million people every year through the autonomous driving technology. After several failed attempts by others, Thurn along with his team at Stanford University have come up with a new software program that is capable of “learning” from experience.
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Ouch! Audi RS5 Safety Car Causes Serious Crash At Le Mans Race In France

[youtube width="470" height="344"]http://www.youtube.com/watch?v=F63z6eGb6rE[/youtube]

Not a good way to advertise a car, for sure. During the Le Mans series race in France, the Audi RS5 safety car caused a massive pile-up crash at the Paul Richard High Tech Test Track last weekend. Why? Because it didn’t pull off the track after a green light.
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