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Kevin Hart and Nelly praise the 2011 Ford Explorer

2011 Ford Explorer

For promoting their new Ford Explorer, comedian Kevin Hart reenacts a Wedding crashers-Kanye West moment-Tom Cruise Oprah moment combo, which turns out to be… not as fun as it may sound. The main thing the ad promotes is the Explorer’s “Terrain Management System” (TMS), but the over-excitement around it makes it sound a bit ridiculous.


But Ford will stop at nothing. They also brought rapper Nelly along to join this marketing campaign and he disapproves of “the big announcement”. Nelly is more preoccupied with 2011 Ford Explorer’s soundsystem, which was created by Sony and features Dolby Pro Logic II Surround Technology. No less than 12 speakers, including a subwoofer, will give you a sound so great that you’ll never want to leave the car. Or that’s what Ford says, because we haven’t had the chance to try it yet.

This as is actually better than the one featuring Kevin and the cute thing about the entire campaign is that Ford is taking questions straight from Facebook.

So here it is:


Source: Autoblog.

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Ford wants to slow down in 2011, won’t release as many new or refreshed models

While General Motors or Chrysler have been licking their wounds in 2010, after being bailed out last year, Ford looks like it was never better. The Blue Oval released new models left and right, including the 2011 Mustang, the refreshed 2011 Edge, the all-new 2011 Fiesta or the new 2011 Explorer.

During the launch of these new products, the company also announced that it will shut down the Mercury brand, in order to focus on the upmarket Lincoln, which also received its fair share of new models, like the 2011 MKX or the new MKZ hybrid.

For 2011 though, things are going to slow down, according to Ford America chief Mark Fields. He revealed that the company will shift its focus from launching new or refreshed models, in order to consolidate its products and shave off debt.

This also includes the often talked about One Ford initiative that will ensure almost all the products will be based on global platforms, in order to minimize development costs.

Still, even if Ford will be taking its foot off the gas, GM and Chrysler are expected to put the pedal to the metal, in order to one-up the Blue Oval and get some of their credibility back. The end of 2010 and the beginning of 2011 are definitely going to be fun!


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Ford Explorer Police Interceptor Utility revealed

At the beginning of the year, Ford showcased its brand new, Taurus-based Police Interceptor cop car. Now, a utility-inclined version has also been revealed, based on the recent 2011 Ford Explorer and titled, what else, the Police Interceptor Utility.

The new model is available with the 3.5-liter Ti-VCT V6 engine, capable of 280 HP and paired up with a six-speed automatic. Police departments can order it in either front or all-wheel drive, and will get a lot of upgrades as opposed to the civilian Explorer.

Things like bigger brakes, improved suspension, 18-inch wheels, as well as options like the Curve Control or the AdvanceTrac Roll Stability Control are also included. Strangely, the new Terrain Management System won’t be a part of the police SUV.

On the inside, the front seats have been modified so that officers won’t have any problems with their extra equipment, while the center console has been cleaned up so that police computers can be added. The rear seats aren’t exactly as luxurious as the front ones, but they do have a separate climate control system, ideal for K9 units, according to the Blue Oval. The SYNC system has been upgraded with voice commands, while the steering wheel buttons can be reprogrammed to various other functions.

Don’t expect the Ford Police Interceptor Utility to be patrolling the streets anytime soon, as it will enter production alongside the sedan version around the end of 2011. Until then, check it out in the photo gallery below.

Photo Gallery: Ford Police Interceptor Utility


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Videos: 2011 Ford Explorer shows off its high tech systems

As we’re sure most of you know by now, the 2011 Ford Explorer SUV has been officially revealed by the Blue Oval at the beginning of the week.

The onslaught of information continued yesterday with the unveil of the online car configurator for the next generation SUV, and now we’re treated with a healthy batch of videos. These showcase all of the new technologies and systems that are available in the 2011 Ford Explorer.

From the Terrain Management System we saw before, to the Blind Spot Information System or the Trailer Control system, all of them are thoroughly explained. Also, don’t forget that we already saw the impressive Curve Control system in action a while back.

Hit the jump to watch these three videos.

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2011 Ford Explorer configurator now online, prices start at $28,190

The 2011 Ford Explorer is the one of the Blue Oval’s biggest bets this year, and as such, it has been promoted through a lot of new ways.

We’ve already seen the official launch yesterday, and now the online car configurator is already available, albeit in a not-so-complete way.

Customers are able to configure their own V6-equipped Explorer, as the 2.0-liter EcoBoost version isn’t available for configuration just yet. Still, prices for the base Explorer, with the 3.5-liter V6 and front-wheel drive start at $28,190.

Afterwards, things increase to as much as $39,190 for the top-of-the-range Limited trim line, with the same engine and four-wheel drive. That doesn’t even include any extra options you might want, nor the $805 destination charge.

Still, if you want something to do until the 2011 Ford Explorer hits dealerships this winter, the configurator will keep you busy.


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2011 Ford Explorer finally revealed in first official photos

It’s been an extra long time coming, but the Blue Oval finally decided to pull the curtain off its newest model: the 2011 Ford Explorer.

As you can see above and below, the new SUV is thoroughly overhauled, borrowing cues from the new Taurus, as well as the Flex or the Fusion. According to Ford, the next generation Explorer will offer “best-in-class fuel economy, improved driving dynamics and terrain management system – all wrapped in a modern, weight-saving design.”

In terms of engines, the new Explorer will be offered with a 3.5-liter V6 option, expected to output 290 HP with 255 lb-ft of torque, and be 20% more efficient. The new SUV can also be equipped with a 2.0-liter EcoBoost turbocharged inline-four cylinder unit, capable of 237 HP and 250 lb-ft of torque, while at the same time being 30% more efficient than the outgoing V6. These two engines will be mated with a six-speed automatic gearbox, which feeds power to all four wheels.

Safety plays an important role for the new Explorer, as it boasts a more rigid unibody structure, as well as an array of safety features, including the innovative inflatable seat belts Ford premiered at the beginning of the year. Stability systems like the Curve Control we saw a few weeks ago, as well as a terrain management system are also included.

The next generation SUV will come in three trim lines, Base, XLT and Limited, each boasting various equipment. Among them we have the SYNC infotainment system, with the Limited getting the new MyFord Touch iteration.

The 2011 Ford Explorer SUV will be premiered in the following week all over the USA, with production set to start later this year. Expect it to hit dealerships before the end of winter. Until then, hit the jump to check out the high res photo gallery.


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2011 Ford Explorer reaches 30,000 Facebook fans, shows off its grille

As we’re sure most of you know by now, Ford is investing heavily in establishing the 2011 Explorer SUV on Facebook. As such, it revealed a few weeks ago that if it will get 30,000 fans (likes, actually) on its Facebook page, it will organize a sweepstakes and give away one of the brand new SUVs.

Now, that goal has been reached. While no details have been revealed as of yet about the sweepstakes, the Blue Oval did reveal a brand new teaser photo of the 2011 Explorer.

As you can see above, the grille of the next generation SUV is pictured, alongside a bit of its headlight, a part which was revealed last week.

The official presentation of the next generation 2011 Ford Explorer SUV is scheduled on July 26. At that time, locations all around the USA, including New York, Chicago or Los Angeles will display the new model. The biggest celebration will be at the ‘Glass House’ showroom, right beside Ford’s HQ in Dearborn, Michigan.


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2011 Ford Explorer with EcoBoost 2.0-liter engine is 30% more efficient than outgoing V6

Even though we’re a week away from the official unveiling of the 2011 Ford Explorer, the Blue Oval continues to spoon feed us little tidbits of information.

The latest one concerns the Explorer’s new EcoBoost 2.0-liter inline-four cylinder engine. The turbocharged engine is 30% more efficient than the outgoing V6 Explorer.

Sadly, that’s all we’re getting, as official EPA numbers for the 2011 Explorer haven’t been revealed by the federal body just yet.

Still, considering the existing 210 HP 4.0-liter V6 is ranked at 14 mpg in the city and 20 on the highway, we can figure out that the 2011 Explorer EcoBoost 2.0-liter might achieve 18-19 mpg in the city and 26-27 mpg on the highway. The new engine is also expected to develop around 230 HP with 250 lb-ft of torque, making its efficiency mighty impressive.


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2011 Ford Explorer set to be revealed on July 26, teasing continues until then

Ford is practically torturing its fans with the Facebook page for the 2011 Ford Explorer SUV, as it has been slowly revealing teaser shots of the next generation SUV.

Now, we at least know when it will all end, as the new Blue Oval model will be presented to the public on July 26.

Until then, we are now treated with a shot of the headlight of the future 2011 Explorer, confirming what many already believed, that it will borrow cues from the existing Ford Fusion.

Still, perhaps Ford would’ve been better off starting this teaser campaign a bit later, as people aren’t that fond of waiting around and catching slivers of information every now and then. At least Facebook users might get a chance to win a 2011 Explorer if they’re lucky.


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Ford wants to give away a new 2011 Explorer on Facebook

Ford wants to give away a new 2011 Explorer on Facebook

Ford is definitely trying to become one of the coolest automakers around, as it hasn’t shied away from using the new social networks in order to promote its models.

First we had the Fiesta Movement, which gave long term test drive vehicles to influential social media members, and now the 2011 Ford Explorer is slowly being revealed on its special Facebook page.

The Blue Oval wants to kick things up a notch for its overhauled SUV, and has announced it will be giving away a free model on Facebook, on one condition.

What’s that condition? If the 2011 Ford Explorer page will get 30,000 ‘Likes’ (aka fans). If it will reach that goal, the Blue Oval will organize a sweepstakes and give away the new SUV.

Currently, 10,699 people like the new Explorer. If you fancy a shot at getting the new SUV for free, then check out the official Facebook page and click on the Like button. While you’re at it, perhaps it wouldn’t be a bad idea if you ‘liked’ our own website. Check out own Facebook page here.

Source: Ford Explorer Facebook

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Video: 2011 Ford Explorer showcases the Curve Control system

Most drivers know that when approaching a sharp corner, it’s best to brake in order to maintain control over your car and trajectory.

According to a recent statistic revealed by Ford, however, things aren’t like that. It seems that over 50,000 accidents that happened in the USA last year were caused by drivers who didn’t brake before entering curves, eventually going off road or in the opposite way.

As such, in the 2011 Ford Explorer SUV, the Blue Oval will be premiering a new technology called Curve Control. The system, as its name implies, will help the car go around curves more accurately and safer. It will sit atop the existing electronic and roll stability control systems, and actively apply the brakes on all four wheels, preventing the car from going off road.

In order to really highlight the tech, a new video was revealed by the guys at Autoblog, who experienced first hand the Curve Control system on a camouflaged prototype of the 2011 Explorer. Check it out after the jump.

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2011 Ford Explorer might be offered as pursuit-rated SUV to police forces

Ford knows there’s good money to be made from offering police vehicles to departments across the USA as it has a 70% stake in this segment thanks to the tried and true Crown Victoria.

But the old model will soon be replaced with a new Taurus-based Police Interceptor, as we saw a few months ago. At that time, the Blue Oval also hinted that another model would also be made available to police fleets across the USA.

Many voices hinted to the Flex crossover, but it now seems that the utility-focused model will be none other than the upcoming 2011 Explorer SUV.

The new, full-pledged police SUV, will be made available around the end of 2011, but a concrete release hasn’t been scheduled. The Detroit News also hints that this larger model will get all-wheel drive and be pursuit-rated, in order to one-up the GM’s current police SUV offer, the Chevrolet Tahoe, which features just two-wheel drive in its pursuit-rated version.

Either way, it seems Ford is keen to continue serving the police forces of America. Do you think the Taurus Interceptor and the Explorer SUV will make for great law enforcement vehicles? Share your thoughts below.


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Video: Ford shows off the new Traction Management System in next gen Explorer

Ford is implementing a lot of new tricks in the next generation Explorer SUV. One of them will be a new Traction Management System, or simply put a terrain selector, which will help drivers use the all-wheel drive technology of the SUV to the fullest.

It seems that the older system, in which owners needed to select between two-high, four-low or four-high, confused a lot of people who weren’t that off-road-savvy. This new system basically uses a knob (the one above), to select between normal, mud, sand or snow, and the complicated electronics of the Explorer will take care of the rest.

Besides this new management tech, the next generation Explorer will use a hill-descent assist, that will help in getting down those tricky inclines, no matter the terrain. Because it won’t have any transfer case and that the new unibody construction is quite light, Ford says the V6-powered Explorer will have improved fuel efficiency by 25 percent.

Hit the jump to see how the new Traction Management System in the new Ford Explorer handles itself and the SUV.

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