Buick Regal GS Concept officially unveiled, targets a whole new audience | Rpmgo.com

As we revealed at the beginning of the week, Buick will target a younger audience, seeing as how the average age of its customers was around 70. The new Regal, based on the Opel Insignia, will be just the car for the job, according to the GM-owned brand.

But while some of you might have laughed at this possibility, Buick will certainly wipe that smile off your face with the new Regal GS Concept, which has been revealed yesterday, and will be showcased at the Detroit Auto Show.

Based on the Opel Insignia OPC, the new Regal GS is definitely not your average Buick. Even though it won’t feature the turbocharged V6 engine from the European sedan, which outputted 325 HP, the Regal GS will definitely make plenty of people happy with the 2.0-liter EcoTec four-cylinder engine, which will develop 255 HP and 295 lb-ft of torque. As a pretty big surprise, it seems that a six-speed manual transmission is offered in the concept, but an automatic might appear in the final production edition.

The Regal GS will be sending the engine’s power to all four wheels, which will feature a Brembo braking system in their 19-inch rims. The sporty nature (remember, it’s a Buick!) is highlighted on the inside, where drivers will be able to “play” with the Interactive Drive Control System (IDCS) and change things like throttle response, steering or shifting, and sit comfortably in the Recaro sport seats.

Bear in mind that this Buick Regal GS is still in concept phase, but will definitely appear after the normal Regal hits the streets in 2011. Until then, enjoy the photo gallery below.

Photo Gallery: Buick Regal GS Concept

Source: Buick

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Post tags : Buick, buick regal, buick regal gs, buick regal gs concept, concept, detroit-auto-show