The car you see in this video is a Range Rover Spirito DiVino, an SUV that comes with an embedded wine bar. It was presented last weekend at the Verona Vinitaly 2011 and is based on the Vogue SE model. Not like it matters, but the engine is a V8 4.4 TD that produces 309 hp (313 PS / 230 kW). What matters are the two refrigerator cabinets that have been installed in the rear cargo compartment and can store up to 12 bottles of wine.
To keep the wine cool, the refrigerator unit can be recharged through a dedicated solar panel or by a regular power cord plugged into an external outlet. Also available is a set of glasses and that exterior paintwork that stays with the wine theme thanks to the appropriate wine-colored body.
The Range Rover Spirito DiVino has been developed by Land Rover Italia, Aznom in partnership with the publication Spirito DiVino.
PS: I remember seeing something familiar on an old episode of Top Gear. That car was also a Range Rover. Anyway, the idea behind this SUV is ridiculous.