Apple had a huge success lately with its products, especially the iPhone (I think I just got over my iPhone allergy, because there was a time when everyone just looked like it lost its mind with the iPhone), so, in an interesting marketing move, Jaguar decided to take advantage of Apple’s recent boom and lanched jxfphone.com, which is a magazine created exclusive for Apple’s touchscreen devices (that includes the iPhone or the iPod Touch).
The website, which can also be viewed by MAC and PC users, offer a ton of images, videos and a lot of marketing info regarding the Jaguar XF. As I said, I like Jaguar’s marketing approach, especially that Apple’s touchscreen devices offer quite an attractive experience, and Jaguar might really succeed with this magazine.
Via AutoBlog
